Let SalonCloudsPlus Elevate Your Search Engine Optimization & PPC
March 10 2023 by Admin
We hear from salon owners all the time: “What is SEO & PPC and how will they help my salon business?” We thought this was a good time to break down to the basics and go over what SEO & PPC actual
Increase Your Salon Revenue with a New e-Commerce Store
February 24 2023 by Admin
It’s no secret that most of your clients are already shopping online. If they aren’t shopping for products from your store, they are doing it with someone else. Why lose revenue when you don’t h
Staff App – The Key to Success
February 10 2023 by Admin
A mobile app isn’t just for your salon and spa clients, it’s a great way for your staff to stay up-to-date and current with things like reports, appointments, client alerts, management tools, and
Don’t Miss Our Client Mobile App Webinar!
January 17 2023 by Admin
Branded mobile apps are essential these days for all industries. However, it’s especially important for service industries such as salons and spas for these reasons: Brand recognition - Having an e
New, Enhanced Mobile App Experience from Salon Clouds Plus
February 15 2022 by Admin
When we first developed Salon Clouds Plus mobile apps for our clients, our priority was delivering seamless, integrated marketing for your business with functionality that your clients demand. From th
Boost Your Salon Revenue & Build Your Brand Loyalty with an Ecommerce Store
November 29 2021 by Admin
Flexibility and smart, quick-thinking were attributes that many salon owners needed to learn this last year with the pandemic. Many also learned the value and importance of an e-commerce storefront wh
Boost Your Salon & Spa Sales This Holiday Season with Gift Cards
October 27 2021 by Admin
As the holidays are approaching, you may be looking at ways of increasing your revenue. If your salon traffic still isn’t quite what it was pre-covid, there are many ways to boost salon revenue duri
Salon & Spa Digital Intake Forms Means Better Business
June 11 2021 by Admin
The digital, contactless age has changed how we do business, and the check-in process is no exception. With customized digital intake forms, your clients can view and complete their check-in process f
Marketing Your Salon & Spa in 2021
January 31 2021 by admin
Last year was a challenge for our industry, but 2021 promises a return to increased customer traffic. Because we’re still experiencing restrictions from COVID-19, many salons have paused their marke
Boost Revenue During the Holiday
December 22 2020 by Admin
Your salon & spa may have faced many challenges during this COVID-19 pandemic with multiple openings and closings, reduced business hours, decreased capacity limits, and you may have had to limit the
Increase Your Client Communication with Help from SalonCloudsPlus
November 3 2020 by Admin
The salon industry has changed this year, but communication has always been important in this customer service business. As we navigate through the challenges of COVID-19, communicating with your clie
Focus on Your Ecommerce & Gift Card Strategy
September 30 2020 by Admin
The salon industry was hit hard by COVID-19. Most salons had to close, then when they were able to reopen, their capacity was lowered and the way they do business has had to change. While some salons
Serve Customers More Efficiently with Contactless Check-In
August 11 2020 by Admin
Navigating all the new requirements for COVID-19 can be a challenge for salons, especially when things change every day. Thankfully, there are several things salon and spa businesses can do to be sure
Increase Business for Your Salon with an E-Commerce Store
July 31 2020 by Admin
With all the restrictions in place from COVID-19, combined with revenue losses from the many weeks where salons were closed by various state orders, building new sources of revenue is essential these
Simple Customer Service Tips for These New Times
July 15 2020 by admin
Salon & spas are already a big customer service oriented business. However, with all these unsettled times, it’s even more important to help make your clients feel safe and valued. As salon owner
Tips for Recovering from the COVID-19 Lull in Business
June 30 2020 by Admin
There’s no denying that this COVID-19 hit the health and wellness industry hard. Salon and spa owners were forced to close at a moment’s notice while rushing to figure out how to adapt their busin
Protecting Your Salon When Reopening
June 15 2020 by Admin
At this point, many salons are either beginning to open or are getting ready to open. Salon owners and stylists need to be aware that things will be a bit different ... but different is ok! There are
SEO is Vital During this Coronavirus Pandemic
March 24 2020 by Admin
Everywhere you look, the Coronavirus outbreak is causing confusion, fear, and havoc. Businesses are locking down facilities, people are working remotely, consumers are online shopping to get the produ
Let SalonCloudsPlus Elevate Your Search Engine Optimization
February 29 2020 by Admin
We hear from salon owners all the time: “What is SEO and how will it help my salon business?” We thought this was a good time to break it down to the basics and go over what SEO actually is, why i
Ways to Help Your Salon be Sustainable
February 22 2020 by Admin
While SalonCloudsPlus can help you with your digital marketing, SEO, website content, mobile apps, and more, one thing you will have to do as a salon is to make sure that you are doing all you can do
Ways to Leverage Social Media Effectively to Boost Engagement
January 31 2020 by Admin
When you’re a salon & spa owner, you’re always trying to build your clientele and strengthen the relationships you have with your current clients. Social media can play a huge role in promoting yo
Successful Integrated Marketing for Your Salon & Spa
January 12 2020 by Admin
Marketing is important in the salon & spa industry – and doing it the right way can make all the difference for the success of your business. That’s why it’s important to have the right marketin
Gift Card Buying Made Easy
December 12 2019 by Admin
While everyone is gearing up to raid the stores and do all their holiday shopping, making sure it’s quick and easy to buy your salon gift cards is vital this holiday season! Gift cards make excellen
Start 2020 Off Big with Beacon Technology
November 30 2019 by Admin
You may have heard of beacon technology since its introduction by Apple in 2013. But are you aware of the valuable benefits it has for your salon & spa? Earlier this year, Global Market Insights relea
Easy Strategic Marketing with a Custom Mobile App
November 15 2019 by Admin
The last part of our strategic marketing series ends with the advantages of utilizing a customized mobile app for your business. Not only is it a great booking tool, but there are also many other adde
Strategies for In-Salon Marketing that Adds Revenue
October 30 2019 by Admin
Now that you have your online marketing tools in place, let’s talk about how to impress your clients when they come into the salon, and how to not only keep them coming back but telling their friend
Take Control of Your Online Presence
October 16 2019 by Admin
There are quite a few marketing ideas to keep your salon fresh and top-of-mind with your audience. However, it can get overwhelming trying to constantly come up with ideas to attract new clients and k
About Our Founder, Dilan Desilva
October 1 2019 by Admin
Webappclouds, LLC and SalonCloudsPlus are innovative companies providing groundbreaking technology solutions that help businesses grow, providing a unique, in-demand personalized experience for custom
Build Your Brand & SEO with Consistent Blogging
September 19 2019 by Admin
Salons have a lot of competition in the marketplace. That’s why it’s becoming increasingly vital to develop a strong online presence to engage with current clients as well as draw in and communica
Let SalonCloudsPlus Make Your Website Work for You
August 31 2019 by admin
For any industry, having a “good” website just isn’t enough anymore. This is particularly true with the salon and beauty industry – you must have a GREAT, engaging website to stand out above t
Boost Sales with Express Services
August 15 2019 by admin
In today’s age, there never seems to be enough time in our busy schedules to work in much needed salon and spa visits. The days of being able to get to the salon for a day of pampering and relaxatio
Successfully Setting Up Your Google My Business Listing
July 31 2019 by admin
Google My Business (GMB) is something you will definitely want to set up for your salon and spa. GMB has become a core element for local SEO, so it’s crucial to not only keep it accurate and up-to-d
Strategic Marketing to Acquire Clients and Inspire Loyalty
July 15 2019 by admin
It’s true that good first impressions are vitally important. In business, loyalty is made by leaving a good first impression, then repeating that great service every time they visit. The way to give
Ways to Boost Your Local Marketing Efforts
July 8 2019 by admin
Local marketing is critical when you have a brick and mortar store such as a salon and spa. Although you may see some decent revenue from your online store for beauty and styling products, the bulk of
Use Social Media as a key Salon Marketing Tactic
June 17 2019 by Admin
Social media originally began as a means to share photos and experiences in a relaxed, fun way with friends and family. However today, it’s possibly one of the greatest gifts to business owners and
Take Advantage of Summer Slowdown
May 31 2019 by admin
Unless your salon is in a resort area, it’s normal to hit a slow period when summer hits. Travel, vacations, and outdoor focused activities tend to fill up summer hours which means less new clientel
Gain Innovative Solutions with Our Education Program
May 15 2019 by admin
Your responsibility is to make your salon and spa a success. Running a lucrative business takes ingenuity, creativity, and great business sense. It’s also takes knowing when you need some help and b
Give Your Clients an Exceptional Salon Experience with Beacon Technology
April 26 2019 by admin
With personalization a top priority in marketing today, beacons are an important part of your salon marketing arsenal. Beacons are device that works with your mobile app to deliver personalized conten
Embrace the New Generations Entering the Workforce
April 12 2019 by admin
Business owners know the huge change in processes and business culture that has been brought on by the Millennials and Gen Z entering the workforce. Change is inevitable with every generation to effec
Increase Motivation with Your Salon Staff
March 15 2019 by admin
At many salon & spas, the staff can be tight-knit and supportive of each other, and if that’s your salon, great! However, this industry is no stranger to the problems of staff motivation. As a busi
Ramp Up Your Marketing this Spring with SalonCloudsPlus
February 28 2019 by admin
It’s almost springtime and what comes to mind when we think of spring is happy, rebirth, new, and fresh. It’s a time where we pack up the old and get ready for the new. Spring cleaning and organiz
Client Loyalty Is Good Business
February 15 2019 by admin
Just how far would you travel to keep your favorite hair stylist? Many surveys done have shown that customers are more loyal to their hair stylist than any other service; including their doctors or de
Show Clients and Staff the Love in February
January 31 2019 by admin
Valentine’s Day is a great day to recognize those you appreciate and love. They can be single, married, mom’s, dad’s, or even your salon staff and clients! February is a great time to promote sp
The Next Generation Can Be Your Future Clients
January 16 2019 by admin
As salon & spa owners, we typically know our clientele that frequent our salon as far as their age and demographics. However, it’s equally important that we start to cater to the next generation com
How To Revolutionize Client Experience with Beacons
October 1 2018 by Admin
What do museums, bike-sharing systems and grocery stores have in common with your salon? They can all use Beacons to increase sales and enhance customer experience. A Beacon is a small object that use
Join SalonCloudsPlus at Premiere Philadelphia
September 21 2018 by admin
Saloncloudsplus is excited for our opportunity to present at this year’s Premiere Philadelphia event on September 23 and 24 at the Pennsylvania Convention Center. With Premiere Show Group’s remar
Email Marketing 101: Avoiding Spam
July 24 2018 by admin
Have you noticed that your marketing emails are not getting as much attention as you expected? It’s not that your clients are uninterested in your promotions, and you are not the only one experienci
CEO Dilan Desilva To Present Free Class at IECSC Las Vegas
June 20 2018 by admin
SalonClouds+ CEO Dilan Desilva will be presenting a free class at the International Esthetics, Cosmetics and Spa Conference (IECSC) in Las Vegas, Nevada. The free class, titled “Using Technology to
How does SEO Affect your Website?
February 19 2018 by Admin
When building your website, basic search engine optimization (SEO) is essential. It will help your website be properly positioned by those searching for your services and will help in the buying proce
SEO is Essential in Business Today
November 21 2017 by Admin
How important is SEO to you? Do you know how to achieve basic search engine optimization? Positioning your website for a high level of organic searches will help in the buying process and driving pote
Continuing Education...DO IT!!
October 13 2017 by Admin
By now you’ve probably figured out it takes more to a successful business than just opening your salon & spa and waiting for the clients to find you. Word of mouth is definitely a big part of your s
Coming July 2017 to Amazon Echo!
June 9 2017 by Admin
Guess what's coming COMING JULY 2017! <iframe allowfullscreen frameborder='0' height='280' src='https://www.youtube.com/embed/EYrWCkIS-aY' width='600'></iframe> Get Your App On with SalonCl
Web App Clouds Launches New Salon Clouds Plus App
January 31 2017 by Admin
We would proudly like to share an article that came out this month in Salon Today. 2017 will be a big year for Salon Clouds+ and we are excited that it's generating news from great publications s
Why a Mobile App is an Essential in 2017
January 23 2017 by Admin
If you’ve been putting off getting a mobile app for your salon & spa because you thought they were just a trend ... think again! The majority of your clients are mobile, many not even having deskt
Make a Lasting First Impression
December 6 2016 by Admin
First impressions are everything in business. Creating an inviting environment for your customers and then backing it up with easy access to products you use and a friendly experience with staff wil
Steps to Growing Best Customers
November 30 2016 by Admin
Many spa & salon owners don’t really understand the importance of good, current clientele. In fact, many don’t utilize and maintain a comprehensive customer growth strategy. Even a referral prog
Must Have Social Media Tools
November 22 2016 by Admin
Need some help pushing out your holiday marketing? Marketing your salon & spa doesn’t have to be a full-time job when you partner with a reputable business that can do the tasks for you. At SalonClo
Holiday Marketing Doesn’t Have to Break the Bank
November 1 2016 by Admin
It’s that time of year again – time to start thinking about your holiday marketing. Often when we think holiday marketing we get stuck thinking of only promotions and discounts, but there’s so
Salon & Spa Marketing Ideas for Success into 2017
October 20 2016 by Admin
Marketing your hair salon & spa is important in improving the volume of your services, treatments, and products. One of the best ways to do it is by getting a reputable marketing company to help you
Instagram Tips for Marketing for Your Salon & Spa
September 29 2016 by Admin
In this series, we’ve been talking about social media marketing tips. Last week we went over Facebook and this week, I’d like to go over Instagram. Instagram can be a great tool to utilize with
Social Media Marketing for Your Salon & Spa – Tips for Marketing on Facebook
September 16 2016 by Admin
Marketing a hair salon & spa is very visual work. Social media is a great way to engage your clients, and future clients, to spread more awareness about your salon & spa, and create brand loyalty. B
Mobile App Boosts Business
August 13 2016 by Admin
Are you still on the fence about a mobile app for your business? What exactly are you waiting for? Mobile apps are becoming the main form of digital interaction for every generation group. Mobile ph
Rules for a Successful Salon
July 28 2016 by Admin
Salon success can be great … but before you get there, you need to travel that journey of making your salon successful. Sometimes it can be a difficult road, especially in today’s ever-changing a
SEO is Essential when Building Your Website
July 14 2016 by Admin
When building your website, basic search engine optimization (SEO) is essential. It will help your website be properly positioned by those searching for your services and will help in the buying proc
Don’t Be Left Behind with Mobile Apps!
June 28 2016 by Admin
Statistics show that the mobile app industry is growing exponentially and in fact, is expected to double over the next four years. This means business owners need to take advantage of this technology
Boost Your Salon Marketing this Summer
June 15 2016 by Admin
The salon biz can be tough in the summer with clients leaving town for vacation and adding summer-fun activities to their already hectic schedules. We’ve put together some smart summertime marketi
Ways to Use Your Marketing Dollars Wisely
June 2 2016 by Admin
Large brands and corporations have close to unlimited marketing budgets – but for entrepreneurs and small business, you have to watch every dollar and use your marketing budget wisely. You may not
Tapping Into Tech For Small Business
May 5 2016 by Admin
Small business owners are a breed unto themselves. They are by nature independent and willing to take risks, and because they are so close to the day-to-day events happening in their companies, they
SalonCloudPlus Mobile App Can Save Your Clients Time and Frustration
April 11 2016 by Admin
Sorry all you salon owners... It’s nothing against your devoted receptionists or friendly staff – but just about everyone I know HATES calling in for a salon appointment. Typically we’re so bus
Avoid Failure When Starting Your Salon & Spa
March 30 2016 by Admin
It’s a statistic that up to 80% of all new small businesses fail within the first 18 months. Why? There are many reasons including financing issues, poor planning and mismanagement, and outside ma
Mobile Apps are the Next Level of Marketing You Need
March 16 2016 by Admin
Spas & salons these days have to keep one-step ahead of their competitor which, often times, is just a few doors down. Visual marketing can help set you apart for that foot traffic that’s passing b
Plan, Bend & Laugh – 3 Keys to Business Success
March 10 2016 by Admin
The salon business, or really any small business, can be a lonely one. You’re riding herd on a group of creative, talented individuals while at the same time stretching to conform to standard busin
Becoming a Salon-trepreneur
March 2 2016 by Admin
The salon industry is now more dynamic and growing faster than any time in recent memory, and there’s no reason you can’t become a part of this phenomenal expansion. If you’re a “salon-trepr
Be Smart with Your Salon & Spa Marketing in 2016
March 2 2016 by Admin
Many salon and spa owners use the New Year as a time to ramp up their marketing. They are determined to try innovative ways to bring in clientele and ways to retain their current clients. There’s
Best Salon App maker for iPhone and android
December 24 2015 by Admin
SalonClouds+ ~ Best Salon App Maker for iphone and Android Not all mobile apps are built equally. At SalonClouds+, we believe simplicity is the catalyst for the cloud-based app that can effortlessly
Salon and Spa Online Booking Appointment System
December 15 2015 by Admin
Let’s be blunt, in today’s mobile world, your salon & spa needs a mobile app. Online bookings via a mobile app accounted for more than 24% of travelers in 2014 and 2015 was forecasted to double.
Top Eight Reasons Your Salon and Spa Needs the Best Mobile App Available
December 7 2015 by Admin
If you’re a salon & spa owner, you need to hear this. As of January 2015, there were 224 million monthly active app users in the US. That was a 21% increase over the year before and it will only c
Reach More Holiday Shoppers
November 24 2015 by Admin
By now, your holiday marketing should be in full swing. Did you forget anything? You want to reach shoppers, clients, and walk-ins in all the ways you can and boost retail sales during the holidays.
Holiday Season Marketing for Your Salon & Spa
November 16 2015 by Admin
The holiday season is almost upon us! Many clients will need salon and spa services to help get ready for holiday parties, or to help alleviate the inevitable holiday stress. They’ll also be looki
Use Client Testimonials to Your Advantage
October 26 2015 by Admin
When you market your salon, you should be utilizing the best marketing tool available, your client testimonials are strongest marketing tool. Today, people are relying more and more on reviews, refe